11.30 Introductory report “The impact of the recession on Russian clothing imports: 2015/14 and Q1 2016”
Speaker: Reinhard Deppfer, President of the European Council for the Export of Fashionable Clothing and Textiles (EFTEC)
12.10 Keynote report “New Opportunities and“ Risk Zones ”for the Retail Business in the Post-Turbulent Market Situation: Spring / Summer 2016 Summary, Forecast for the Fall / Winter 2016-17 Season”
Speaker: Anush Gasparyan, Commercial Director, Fashion Consulting Group
14:30 Five Ways to Turn Fashion Trends Into Sales: Effective Buying Solutions Speaker: Galina Kravchenko, Director of the FCG Assortment Department, Head of FCG - TrendSnoops.com Representative Office in Russia and the CIS.
15:45 Wholesale Manager: Errors, Functionality, Motivation
Speaker: Natalia Chinenova, Senior Consultant, Fashion Consulting Group, on business technologies in retail.
16:15 Seven valuable tips on how to zon, calculate capacity and create a VM clothing store design.
Speaker: Anna Balandina, Director and Partner of the VM Agency FCG Creative Lab, FCG Expert in Commercial VM and Showcase, Curator of the Visual Merchandising in the Fashion Industry HSE Course.
17:15 How to design a clothing store without errors. Speaker: Boris Agatov, Project Line CEO.
Location: Expocentre Fairgrounds Russia, Krasnopresnenskaya nab. 14. Pavilion 8, Gallery, Lower Level, Buffet Hall
Registration - http://fashionconsulting.ru/program/rfrf/
September 1, 13.00 - 15.00
Blitz consulting Fashion E-commerce: everything you wanted to know about the opening and operation of your own online store.
The questions will be answered by the curators of the Fashion E-commerce course at the Higher School of Economics, Evgeny Schepelin, CEO of Esolutions (Otto Group), and Alexey Salychev, ex-director of e-commerce brands Love Republic and InCity.
What can I ask?
How to make your own online store if I don’t understand anything about this?
How to choose the right contractor to create an online store?
How to organize delivery and pickup?
How to attract and retain customers?
How does it all work?
Time: 13.00 - 15.00
Location: Expocentre Fairgrounds Russia, Krasnopresnenskaya nab. 14. Pavilion 8, Gallery, Lower Level, Fashion Consulting Group booth
September 2, 18.00
Open day of the course "E-commerce in the fashion industry" and an open lecture "Esommerce as an anti-crisis strategy of a fashion brand."
The lecture is delivered and questions on the course program are answered by its curators, Evgeny Schepelin, CEO of Esolutions (Otto Group), and Alexey Salychev, former director of e-commerce for Love Republic and InCity brands.
Venue: metro Tverskaya / Pushkinskaya / Chekhovskaya, Maly Gnezdnikovsky per., Building 4, NRU "Higher School of Economics".
To register, send your name in a letter with the subject “2 of September #ModaHSE” to email@example.com