Fashion Consulting Group and the Higher School of Economics have begun the third enrollment for the only program in Russia to create and manage an online store of a fashion brand - E-Commerce in the Fashion Industry.
Now the program is also available in the regions in the form of an online connection to class broadcasts.
Best e-commerce practices will teach:
Communicate with the developers of the online store in one language
Build an online store assortment professionally
Set up all the online store’s operating processes from warehouse and logistics to a contact center and fiscal operations
Produce content for an online store, competently create a showcase
Attract and retain customers through online marketing
Work in omnichannel mode without errors
At the end of the course, students receive the qualification of a specialist in creating a fashionable online business, a HSE diploma on advanced training.
The program was created and implemented with the participation of specialists from the most successful e-commerce companies, such as: LaMODA, DPD, La Redoute, @MAIL.RU, Yandex.Market, etc.
Course start - April 17, 2018
Detailed program - http://moda.hse.ru/ecommerce