Events - trainings, forums, seminars

Training "Creating an effective store of fashion segment: planning, zoning, optimal capacity, VM design"

Training "Creating an effective store of fashion segment: planning, zoning, optimal capacity, VM design"

Event ended

March 13 in Moscow VM Guru will conduct training with blitz consulting “Creating an effective fashion segment store: layout, zoning, optimal capacity, VM design” Program:

March 13Tuesday from 10:00 to 16:30 - theory, work with cases and planograms of stores; Blitz consulting participants.

Students will learn the rules and nuances of creating an effective store and learn:

  • How to avoid mistakes when designing a store from the very beginning;
  • How to properly plan trading space using the assortment structure of the brand;
  • How to use analytics sales of collections to optimize zoning, effective rotation and location of collections on the trading floor; how to calculate the optimal TK capacity;
  • How to reflect in the trading floor of the DNA of the brand and manage the attention of the buyer, thus increasing sales;
  • Will increase professional knowledge and practical skills in the field of commercial VM,

Author and trainer Anna Balandina - One of the leading VM expert practitioners of the Russian fashion market in visual merchandising and store design.

  • Training takes place in the format active interaction of participants with the coach, based on the work with cases and planograms of real stores; Includes 2-hour blitz-consulting of participants on their issues.

The training is addressed to:

  • brand owners, retail managers, managers and specialists arch. and VM departments.

Participants are provided with teaching material.

Upon completion, Certificates are issued

РџРѕРґСЂРѕР ± РЅР ° СЏ РїСЂРѕРіСЂР ° РјРјР ° тренингов Рё регистР° С † РёСЏ:


hotel "Slavyanka", g.Moscow
+7 (495) 741 1784

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