VISUAL MERCHANDISING FOR SHOES AND ACCESSORIES STORE»
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Applied training for store owners and VM specialists, which will help bring stores to a resource state.
Visual merchandising is an indispensable tool, it is always needed, especially now during business optimization. Understanding VM tools and learning how to use them as efficiently as possible means increasing conversion, traffic and sales in general.
For 8 ac. hours, we study VM techniques, starting with the basic laws (the very foundations) and further progressively: complex strategic tools in the format of interactive theory with analysis of errors according to planograms and photographs of the halls, including the shops of the training participants.
Part 2: Blitz consulting for each participant's store - this is a VM audit of your store by an expert. As well as homework to adjust the store and feedback on it to each participant
WHAT YOU WILL LEARN IN THE TRAINING
Rules for the commercial presentation of collections
Learn how to group collections and change the configuration of equipment in the hall for maximum sales
Properly zone the store and calculate the capacity of the zones of each style group
Understand how to introduce driver models to boost sales of the entire collection and how to quickly sell with slow movers
· Learn to decorate windows without a budget
See growth areas and correct mistakes in your store on Blitz consulting with an expert
TRAINING RECOMMENDED:
Store owners
Heads and specialists of fashion retail
VM managers and visual merchandisers
AUTHOR AND TRAINER ANNA BALANDINA
Expert practitioner, Founder of the VM Guru agency
600+ completed projects
Master of ArtEZ Academy, Netherlands
We have trained: Ekonika, Orteka, Baldinini, Unichel, Respect, Xti, Dino Ricci, Eleganzza, Medi, Sportmaster, Sport Depot, Boutique Ru, Meganom SEC, Ecopolis SEC, Atakent Mall, MEGA other
Program and tariffs (active link) - https://vmguru-online.ru/shoes
Consultation and registration: +7 916 380 46 16, Inna Hiltunen
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