The World Cup, which will be held this summer in Russia, with a competent approach can help a shoe store to increase revenue. Our experts talk about how to use the World Cup 2018 for the benefit of business.
Fashion for the Lean
What is a resale? Online sales of used branded items are gaining popularity.
Key models of the range of women's shoes for the spring-summer season 2019.
How to increase the effectiveness and efficiency of employees - this is the new book by the guru in the field of work with personnel Svetlana Ivanova.
Three ways to increase sales in a store using commercial visual merchandising tools from our VM expert, Anna Balandina.
Plans, standards, systematization
Six steps to increase retail sales and real-life examples with positive results from our expert, business coach Evgeny Danchev.
In a sports mood
SR expert, director of the "Assortment" department of Fashion Consulting Group (FCG) Galina Kravchenko gives recommendations on the formation of a seasonal assortment in sports style this summer, creating a sports mood in the store, presentations and installations on a football theme.
How to present the main and accompanying assortment in a shoe store, how to arrange a trading floor, what actions to conduct, says expert SR, a representative of German shoe brands, shoe care products and shoe accessories Julia Belkina.
Real time marketing
What is real-time marketing (RTM) and how to use it during the FIFA World Cup to increase revenue, says SR expert, blogger and business coach Elena Vinogradova.
ESSO creates an innovative line of children's shoes and develops its own line of accessories.
Tamaris Presents FASHLETICS by Tamaris
The choice of Russians: moccasins, sneakers, oxfords and mules.
ICE agency published the results of a study of the Russian footwear and leather goods market. The positions of Italian footwear producers are still strong in Russia: the share of Italian footwear is about 12% of the Russian footwear market.
Exhibition “Shoes. World of leather-2018. Spring ”with a large Italian exposition was held in Moscow.
Morocco Leather & Shoes International Moroccan Exhibition of Leather and Shoes was held in Casablanca.