March 19 in the business program of the exhibition “Shoes. Leather World - 2015. Spring ”will host the conference“ Effective online shoe store: More sales from the Internet ”.
Venue: Expocentre Fairgrounds, Pavilion No. 7, 2nd floor, seminar room.
Time: from 11:00 to 18:00
Conference website: www.adv-conf.ru/march2015
Ekaterina Olkhovskaya, project manager:
"This conference shouldn't be viewed separately from the related footwear industry website competition , the results of which we'll be summing up there. The main idea is to use examples of submitted websites to analyze the real state of online market promotion, identify its strengths and weaknesses, and invite speakers who can be helpful in addressing the industry's most pressing issues."
The program is structured so that speakers present in order of the stages of online promotion, and take participants step by step through the entire cycle of popularizing your business online.
Each of them will tell you how the minimum set of promotion tools should look like at its stage, and how to develop it further. Here it will be revealed how this stage has been worked out in the industry using examples of sites - competitors, recommendations are given to participants, and the winners in the nomination will be announced. In each block, special attention will be paid to the specifics of the market and the impact of the crisis. Participants will receive a set of specific solutions, specially selected or exclusively prepared for them, taking into account the typical "sores" of the industry, as well as a clear and simple picture of the field of work to be done and benchmarks for assessing their activity and success in Internet promotion in comparison with other market participants.
We hope the conference will become the main Internet event of the footwear industry of the year.
Conference organizers: Internet agency Registratura.ru , Expocentre.
Information about the organizers:
Expocentre is a world-renowned Russian exhibition company, consistently maintaining its status as the leading organizer of the largest international industry exhibitions in Russia, the CIS, and Eastern Europe, as well as national expositions of our country at EXPO exhibitions.
The internet agency Registratura.ru specializes in serving leading RuNet advertisers. It provides contextual advertising, targeted social media advertising, social media marketing, and online PR, as well as integrated advertising campaigns and special online projects. It is one of the leading internet agencies in Russia, operating since 1998. Part of iConText Group.
Venue: Expocentre Fairgrounds, Pavilion No. 7, 2nd floor, seminar room. Time: from 11.00 to 18.00
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