By the end of 2013, the Alba shoe brand will open stores in Moscow and the regions until the end of 7-8, said Evgeny Litvinov, director of retail chain development.
According to him, three new outlets began their work at the beginning of the year. By the beginning of 2014, the chain of stores intends to complete the restyling of its facilities, which began two years ago. The average area of the Alba store is 80 sq. m. Investments in the opening of one facility amount to 5-7 million rubles. excluding rent. According to Yevgeny Litvinov, the company spends a comparable amount on the restyling of one outlet.
In addition, by the end of 2013, Alba intends to increase the share of Internet sales in turnover to 5-8%. Recall that Alba launched an online store in the spring of 2013. Now the volume of sales via the Internet occupies no more than 2% of the company's turnover.
In total, the company manages more than 50 stores under the Alba and Swetski brands, of which 43 are their own. According to the top manager, the company is considering the possibility of transferring partner facilities to its own, but not in the short term.