The luxury brand Alexander Wang posted on social media pages a photo of his pop-up store, opened in support of the fall 2018 collection with the virtual model Lil Miquela, whose life has been watched by Instagram users for several years.
The virtual it-girl account has nearly one and a half million subscribers. Lil Miquela is always 19, she leads an active lifestyle, goes to parties, starred in photo shoots for fashion magazines, and prefers fashion brands like Proenza Schouler, Balmain and Alexander Wang.
Virtual it-girl Lil Miquela in a coat Prada fall'18
This year, Lil Miquela also appeared in the advertising campaign of the new Prada collection. During the fall'18 brand collection show in Milan, the virtual model dressed in a bright orange coat from the brand's latest collection, the same as that of the real model who participated in the show, Gigi Hadid.
The luxury brand Alexander Wang posted on the brand's social media a photo of its pop-up store, opened in support of the Fall 2018 collection with the virtual model Lil Miquela, for ...