Soho
"Antelope" in social networks
07.11.2012 1956

"Antelope" in social networks

The company introduced a mini-report on the brand’s life on social networks.

Over the past week, the company has posted five publications on children's shoes in groups. Among them was a review of the winter collection of footwear from the Antelope company, notes on attitudes towards children's shoes abroad, a survey and interesting statistics.

The greatest interest among users was a review of winter shoes. They discussed a large assortment, attractive appearance, as well as the place and time of possible purchase of models from the review.

Also, the materials “football for everyone” and statistics, telling about the dangers of narrow model shoes, received increased attention. The first piece described how the UK stimulates interest in sports by providing children with free sports shoes, to which users complained that there is no such practice in Russia to attract children to sports. The statistics on the dangers of narrow model shoes caused many negative comments and questions to the technologist.

A survey was conducted in all groups of the company, in which users were asked to indicate which manufacturer (domestic or foreign) of shoes they prefer. The survey showed that most users choose domestic shoes, or do not pay attention to the manufacturer at all. And only a small percentage of users prefer exclusively foreign shoes.

In three groups of the company on the social platforms "Odnoklassniki", "Vkontakte" and Facebook, a photo contest "The Most-Most" has started. More than 60 people have already taken part in it, and the number of participants continues to grow.

The Baby.ru resource continues the "Most-Most" contest and registration for testing winter shoes. More than 2500 works are taking part in the competition. More than 1500 people have expressed their desire to take part in the testing, according to the company.

The company presented a mini-report on the life of the brand on social networks. Over the past week, the company has posted five publications on children's shoes in groups. Among them was a review of the winter ...
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