Asics Expands Retail In India
05.09.2017 2093

Asics Expands Retail In India

The Japanese brand of sportswear and footwear Asics has announced plans to open another twenty monobrand stores in India next year, worldfootwear.com reports.

Now the network of branded retail brand in India has 22 stores, 7 of them were opened in the first half of this year. In the second half of 2017, it is planned to open another 7 retail outlets. Next year, the company plans to continue developing the network.

Also, according to the managers of Asics, the brand is going to strengthen its presence on e-commerce sites, as well as expand marketing channels for development in regional markets.

Currently, Asics products are already in the range of major online stores in India. Online sales account for almost 20% of the company's turnover.

To support its expansion in the Indian market, the brand is expanding its product range by adding new positions to its main category of running shoes - cricket, badminton, tennis and wrestling shoes.

Japanese sportswear and footwear brand Asics has announced plans to open twenty more mono-brand stores in India next year.
5
1
Rating

Latest News

Paul Andrew appointed creative director of Sergio Rossi

Paul Andrew has become the new creative director of the Italian luxury footwear brand and will present his first collection for Sergio Rossi in the Fall '25 season. Andrew will oversee all Sergio Rossi shoe lines, including men's...
24.07.2024 78

Vietnam increases exports of leather, shoes and bags

According to the Vietnam Association of Leather, Shoes and Bags (Lefaso), by the end of the year, the volume of exports of leather, shoes and bags from Vietnam could reach $26–$27 billion, writes...
24.07.2024 81

Fashion balance

Successful sales in customer stores of shoes from the CAPRICE SPRING/SUMMER 2024 collection became the key to a successful start of sales of the SPRING/SUMMER collection...
23.07.2024 514

LIMÉ opened a flagship in a mansion on Kuznetsky Most

The flagship store of Russian clothing retail LIMÉ opened on five floors of an old mansion built in 1903 on Kuznetsky Most Street in Moscow. The store occupied the space of the former Nike flagship. And even earlier in the 1940s. Here…
23.07.2024 515

Rendez-Vous launched cross-promotion with Ile de Beaute

Russian shoe retailer Rendez-Vous continues to launch cross-promotions with different companies from the retail sector. One of Rendez-Vous’s regular partners is the cosmetic chain “Ile de Beaute.” Two brands...
23.07.2024 515
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning