French fashion house Balmain has once again partnered with Puma to redesign the Balmain Court basketball shoes and create a unique pair that combines sporty style with luxury.
Basketball shoes from the iconic French house have been reimagined with a gold Balmain label on the tongue and a wide strap with Puma x Balmain branding on the heel. This limited-edition shoe features Italian leather and revolutionary materials - high rebound Puma ProFoam and durable rubber for multi-directional traction.
The shoe collection is complemented by jackets, Balmain sportswear, as well as cozy baseball caps and T-shirts with the Puma x Balmain logo. A special varsity jacket design is announced, reminiscent of Balmain's "Teddy" jacket.
For the advertising campaign, Puma and Balmain enlisted professional basketball players and Puma Hoops athletes Skylar Diggins-Smith and Kyle Kuzma.
Recall that the first Puma x Balmain collaboration featuring supermodel Cara Delevingne took place in 2019, when the collection was inspired by the world of boxing.
Rating |