Sales of the Betsy brand at the London Pure London and Keddo at Moda in Birmingham exceeded all positive forecasts by Analpa analysts. During the exhibition, the stand of Analpa international corporation was visited by representatives of the shoe business from around the world: from Italy, Germany, England, Paraguay, Brazil, Israel, South Africa and other countries and regions. Contracts were signed with major online players Amazon.co.uk, Clothing at Tesco, as well as startups of several online stores. In total, more than 300 agreements were signed during the British exhibitions and hundreds of thousands of pairs of Betsy, Keddo and Tesoro shoes were sold.
The most popular among buyers were the hit Keddo models of rubber and felt boots for the autumn-winter season, and for the spring-summer of next year - sneakers, ballet flats, sandals and slip-ons. From the summer collection of Betsy, high-heeled shoes and models of beach shoes were especially in demand.