According to the results of February-March of the 2016 of the year, sales by payment cards, that is, by acquiring, in the retail chains of Obuv Rossii Group increased by 140% or 2,4 times. The leaders in cashless payments among the regions were Yakutsk, where the growth was 125% or 2,2 times, Khabarovsk with an increase of 103% or 2 times, and Arkhangelsk with an increase of 91% or 1,9 times. Today, the share of non-cash payments in the company's retail revenue is 18%. Obuv Rossii introduced the acquiring service in its retail chains in 2009. Currently, the main partner of the company is PJSC VTB Bank 24. Buyers of Shoe of Russia stores can pay with plastic cards of all major payment systems. The most popular are VISA and MasterCard cards.