The brand of shoes and accessories Mascotte went on social networks
Mascotte has opened official communities on popular social networks - Vkontakte and Facebook. On the pages of the brand, the company will acquaint its readers with new trends in the footwear market, hold contests and give prize certificates for receiving shoes or brand accessories.
“World famous designers are always sensitive to the desires of society. This is how new shoe models and style standards are created. Haute couture samples are getting closer with models from Mascotte. Mascotte shoes and accessories always meet modern trends in the fashion industry, and brand experts are ready to tell about this on the community pages, ”the company emphasizes.
Today, the Mascotte retail network in Russia has more than 100 retail outlets and continues to grow dynamically. In 2011-2012 the company intends to open new branded stores, both franchised and its own, and bring their number to 115 in Russia, to 15 in the Baltic countries and the CIS.
Mascotte has opened official communities on popular social networks - Vkontakte and Facebook. On the pages of the brand, the company will acquaint its readers with new trends in the footwear market, ...
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Salvatore Ferragamo's Shoes Inspire Pastry Chefs
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How Pareto's Law Works in a Shoe Retail Store
Analysis of the company's performance is an important quality of a manager. Many indicators in the retail business are subject to analysis, primarily - sales planning and inventory balances, KPI performance by employees, the effectiveness of marketing campaigns, the number of sellers, their work schedules and many other factors that affect the final result of the store. In this material, SR expert on increasing sales in shoe retail Evgeny Danchev, using the Pareto principle, understands the reasons why revenue and volumes of goods sold are distributed very unevenly between weekdays and weekends. The author is confident that the Pareto principle is indispensable in the systemic analysis of sales management efficiency and sales results. But it is important to apply it correctly and interpret its meaning.
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Main trend themes for footwear and bags collections for the fall-winter 2025/26 season
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How to preserve a retail business in the fashion market in the era of marketplace hegemony?
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Difficulties in recruiting personnel and how to deal with them
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Shoe educational program: what shoe soles are made of
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Sales of shoes and accessories: effective techniques for business rhetoric
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We form the salary of sellers: expert advice
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Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
The whole truth about Bayer. Who is he and how to become one?
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Fur, and not only: types of lining
In the production of winter footwear, various materials are used that are designed to retain heat and meet the requirements of consumers: natural sheepleather, artificial fur, artificial fur from natural wool and others. All types of lining fur have their own advantages and disadvantages. Let's consider the properties of each of them.
The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
