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Handmade shoe brand Migliori opens a store in St. Petersburg
12.09.2016 2959

Handmade shoe brand Migliori opens a store in St. Petersburg

A small store of St. Petersburg-born handmade shoes brand Migliori will appear in the Northern capital. The opening will take place in the last week of September. 

Until now, the brand, founded in 2014 by a young entrepreneur Makhach Khaibaev, had only its own showroom in St. Petersburg, which accounted for 40% of sales. The rest of the volume was provided by the online store and sales in partner retail.

Migliori shoes are sewn by hand. The price of a finished pair of men's shoes - from 19 thousand rubles. The collection features classic oxfords, loafers, monks, longs, derby. Over the two years of production, the company sold about 2500 pairs of shoes, after which the founder of the brand thought about expanding the business and attracted investment in development.

So, according to Makhach Khaibaev over the past twelve months, the company's turnover amounted to 24 million rubles, and by the end of the year Migliori expects to increase the turnover to 5,5 million rubles. per month, that is, almost twice as compared with current indicators.

At the end of September, the brand will open a brand store in St. Petersburg with an area of ​​25 sq. meters, and early next year it is planned to open a second retail outlet of the brand in Moscow. At the opening of its first store, Migliori will present a men's shoe line, and a women's collection will be added in early October. The store will also offer shoe care products, men's belts and other leather accessories.

A small store of the handmade footwear brand Migliori, born in St. Petersburg, will appear in the Northern capital. The opening will take place in the last week ...
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