Tamara Mellon, co-founder of Jimmy Choo brand, owner of luxury women's clothing, shoes and accessories, Tamara Mellon has avoided bankruptcy. She received money for the reorganization of the current business from the investment fund NEA money
The American fund will provide Tamara Mellon with $ 10 million, other investors will add $ 2 million, Mellon herself has the same amount of funds. Thus, the entire necessary amount is covered - $ 14 million of investment.
The court refused to declare bankruptcy of Tamara Mellon and gave the brand a new life. In the future, Tamara Mellon will focus on the direct-to-consumer business model.
Recall that Tamara Mellon founded her name brand in 2013.