British designer Patrick Cox has created a capsule collection for Geox.
The first capsule will appear in the spring-summer 2012 collection. For the first time, models will be demonstrated at MICAM, which runs September 18-21.
The collection includes both men's and women's shoe line. “My idea was to create casual shoes that reflect the spirit of Londra (the Italian region where Geox is headquartered), using the extraordinary technologies that Geox is developing.”
Geox President Mario Moretti Polegato is confident that the brand’s prestige will grow with this tandem.
Geox is an Italian company, a well-known manufacturer of shoes and clothing using waterproof, breathable materials. The company's products are represented in more than one hundred countries around the world. Geox has a network of 1150 stores and approximately 11 multi-brand outlets. At the same time, a franchising system is widely used.