On August 22, the presentation of European shoe brands Euro Shoes Premiere Collection began its work. More than 170 shoe companies and brands present here the novelties of the spring-summer 2013 season. It is here that the trends and favorites of shoe fashion are born.
The Italian company Imac presented a very feminine collection, rich in a variety of models, pads and colors. In the lineup there are a lot of comfortable ballet shoes, models with an open toe; in favor - a wedge heel and a platform. In colors, coral shades very popular in the coming season stand out.
According to the company's sales manager, suede flesh-colored perforated flats will be a hit of the new season. A feature of this model is a bendable sole with a removable insole, which has an extra layer in the heel area specially designed for softness and anatomy (the heel is raised, however, the sole seems flat on the side).
Showroom of Italian brands Villa Reale will meet next summer with bright colors. The new collection is very juicy, there are a lot of monophonic models, as well as stylish color combinations of pastel shades with bright colors (for example, soft blue and fuchsia). The collection is dominated by a steady, square heel and platform.
Director of the showroom Villa Reale Tatyana Madasova claims that high heels in the classical sense will soon replace shoes with a platform. The convenience here is obvious - due to the platform, the heel height becomes lower, adding comfort and practicality to the shoes.
Spanish brand The Naturalist distinguished by originality - part of the new shoe collection was invented by the Spanish chef with two honorable Michelin stars Dani Garcia.
This part of the collection was given the name Delishoes (a game with the words delights and relish, which can be translated as pleasure, enjoyment).
The titled cook approached the collection very creatively. He created several original and, of course, “tasty” soles: in one of them shrimps are “boiled” (silhouettes of shrimps and bubbles are depicted on the sole), and silhouettes of a spoon and fork are drawn in the other. Creative delights do not end there - the collection has shoes with soles on which lace is printed, which was made by grandmother Dani Garcia. And of course, there are soles with a self-portrait of the master.
In addition to the original soles, which distinguishes the Spanish brand every season, the company reworked the leather in a new way - it was cut out in such a way that it seems like wicker shoes.
Portuguese brand NoBrand presented a very bright collection for strong and confident men. The collection is primarily aimed at a young audience. As the company assures, color models will be relevant in men's shoes next summer.