The task of the business forum is to acquaint the participants with promising solutions in the field of franchising. Its main goal is to popularize franchising as a form of doing business in Russia and to attract investor interest in this market.
By tradition, the forum will open with the Franchising in Russia conference. The main event will be the 10th Buybrand exhibition, where a wide range of franchise packages will be offered to visitors in almost all areas of retail.
The Buybrand exhibition is one of the largest in Eastern Europe and the countries of the former CIS. For many years now Buybrand has attracted the attention of well-known world brands planning to expand their presence in Russia and the Commonwealth countries.
Buybrand gives entrepreneurs the opportunity to exchange views and experiences, find common ground for cooperation, the organizers emphasize. The main thing is, of course, communication between representatives of franchisor companies and existing and potential franchisees.
As for the business program, this year it includes more than 25 seminars and round tables held by leading experts in franchising. There will be discussions on the topics “Russia in the WTO. Pros and cons for chain retail "," Foreign experience: the development of franchising in countries - long-standing WTO members ", etc.
On October 9, the ceremony of awarding the laureates of the National Award in the field of franchising "Golden Brand", which in 2012 will be awarded for the eighth time, will take place.
Buybrand 2012 will be held at Expocentre Fairgrounds from October 9-11. The project was organized with the support of the RAF, the RF CCI, the MCCI and the Opora Rossii association, fashionunited.ru writes.