Guests attending the Chanel show during Paris Fashion Week were transported to the summer beaches of the French Riviera. The luxury brand under the strict guidance of Karl Lagerfeld recreated a real beach in the exhibition hall of the Paris Grand Palais.
The new Chanel collection was demonstrated against the backdrop of a huge scenery in the form of a picturesque sea landscape, the models walked barefoot along the sandy coast, their feet were buried in the sand, so that a variety of summer slippers from the Chanel spring-summer 2019 collection could be seen in the hands of fashion models. A transparent top and transparent heels are the main elements of the new beach collection from Chanel, colors - nude, blue and green shades of the sea wave, coral.
We also note the free handling of branding. For example, the Chanel brand inscription was present on top of a cork slipper breaking into two parts - on the left foot of CHA, on the right foot of NEL, just like on the two halves of the front of the shirt worn by top model Kaya Gerber.