The first Detsky Mir chain store in Kazakh Pavlodar has opened in the Batyr Mall shopping center (Kamzina St., 67 / 1). The sales area of the store is 1050 sq. m
“Detsky Mir Group of Companies will continue the expansion of the retail network in Kazakhstan in 2018. Our goal is to become the market leader in children's products in the country. In 2017, we opened 10 of new stores, this year we plan to enter new cities and expand the network in the cities of our presence. Opening new stores, we not only provide city residents with high-quality children's goods at affordable prices, but also create jobs, deduct taxes to local budgets, and support orphanages and boarding schools, ”said the head of the department for external and internal communications of the group of companies "Children's World" Nadezhda Kiseleva.
Today, the shops of the distribution network, in addition to Pavlodar, also operate in Aktau, Almaty, Astana, Atyrau, Aktobe, Zhanaozen, Karaganda, Kostanay, Petropavlovsk, Semey, Uralsk, Shymkent. Thus, the Detsky Mir retail chain in Kazakhstan is represented by 23 stores in 13 cities.
Group of companies "Detsky Mir" unites the national retail chain of stores "Detsky Mir", the chain of stores "ELC", online stores "Detsky Mir" and "ELC". As of March 31, 2018, the Detsky Mir chain of stores is represented by 625 stores in Russia and Kazakhstan, located in 209 cities of Russia and 12 cities of Kazakhstan, the ELC chain is represented by 46 stores in Russia. The total sales area of the group's stores is 686 sq. M.