At the time of launch, 24 stores of the network took part in the campaign. Today, you can hand over used clothes and shoes for further processing and get a 15% discount on the purchase of new items already at 112 points of the distribution network.
To take part in the promotion, you must first prepare things (they must be clean, dry, packed in a bag). A list of participating stores can be found on the retailer's website. 15% discount is valid for the purchase of one item in the check from the category "Clothes and Shoes".
The clothing recycling project is being implemented jointly with the Dmitrovsky RTI Plant, one of the largest licensed processing plants in Russia, equipped with modern equipment and a developed infrastructure for the collection, transportation and disposal of various types of waste. During the implementation of the project, more than 6,7 tons of waste from shoe and textile production have been processed.
The Detsky Mir Group of Companies is the leader in the children's goods market in Russia and Kazakhstan, as well as a significant player in Belarus. The Group unites the retail chain stores Detsky Mir and Detmir mini, the online store and marketplace detmir.ru, as well as the Zoozavr pet products chain. As at 30 June 2022, the Group has 1 stores located in 123 cities and towns in Russia, Kazakhstan and Belarus. Selling area of stores - 442 thousand square meters. m.
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