The Obuv Rossii group of companies continues to expand its retail network. Currently, the company operates 533 stores (113 operate under a franchise) under the brands Westfalika (single-brand shoe store), Pedestrian (multi-brand shoe supermarket), Rossita (store for the whole family), Emilia Estra and Lisette (fashion shoe stores).
Shops are open in more than 140 cities of Russia. Over the past two months (October and November), the retailer has acquired 12 points of its own. In December, the company intends to open another 6 stores, mainly under the Westfalika brand.
Thus, by the end of the year, according to the plans of the company, the retail network of Shoe of Russia will have 537 stores, of which 424 will be its own outlets. The total growth of the retail network over the year will be more than 80 stores.
“The company is consistently implementing a development program announced as part of its IPO. We intend to continue to maintain such high rates of network growth. Our key tasks are to develop retail, open new stores, while demonstrating high financial performance. We will further strengthen our leadership in the mid-price segment and improve the quality of service for our customers, ”said Anton Titov, Director of the Obuv Rossii Group of Companies.
The Russian shoe market is poorly consolidated: according to the Discovery Research Group, at the end of the 1 half of the 2017, the share of TOP-10 players in the Russian shoe market was only 14,19% in value terms. In addition, during the crisis, a number of small, local shoe chains left the market. Therefore, now is a favorable time for expanding the business, increasing the share in the regions of presence and entering new cities, the company said in a press release.
GC "Shoes of Russia" founded in 2003 year, has a headquarters in Novosibirsk and an office in Moscow. The group is engaged in the production and sale of footwear and related products. The company operates 533 stores, develops footwear and clothing brands for an active lifestyle S-tep, All.go and Snow Guard and owns two shoe factories in the Novosibirsk region.
In accordance with the audited IFRS financial results, in 2016 the group's revenue amounted to 9,97 billion rubles, net profit - 1,18 billion rubles, EBITDA - 2,54 billion rubles.