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Moskovskaya street entered the world ranking of shopping areas
According to Colliers International, in the first quarter of 2012, Tverskaya entered the seven most expensive shopping areas in Europe. The rental rate on this street for retailers exceeds $ 7 thousand for 1 square. m, which is almost two times more expensive than renting a room in shopping centers.
In January-March, the average rental rates in street retail premises (first floors of buildings from 100 to 200 sq. M.) On Tverskaya amounted to $ 7,18 thousand per 1 sq. M. m, which is only 0,2% lower than in the first quarter of 2011. Such calculations are contained in the Colliers International report released yesterday. Like last year, Tverskaya closes the seven most expensive shopping streets in Europe. The list is headed by London's West End, where rates in January-March this year amounted to $ 16,9 thousand per 1 sq. M. m, which is 12,5% higher than in the same period last year. On the Champs Elysees of Paris, although rates decreased by 4,2% - to $ 13,1 thousand per 1 sq. m, but this shopping area is still the second largest in Europe.
According to Colliers International, Moscow is also included in the list of cities with high rental rates in shopping centers, where premises in the first quarter could be rented for an average of $ 3,7 thousand per sq. M. m, which is almost two times cheaper than on Tverskaya. London remains the most expensive city in Europe for retailers, where rates in shopping centers in January-March reached $ 1 thousand per 7,6 sq. M. m.
However, there is no consensus among the consultants either regarding Moscow's place in the list of expensive cities in Europe, or regarding the most expensive shopping street. For example, Jones Lang LaSalle (JLL) believes that the most expensive shopping street in the Russian capital is Stoleshnikov Lane, where, at the end of last year, rental rates reached $ 7 per sq. M. m, while on Tverskaya - $ 1 thousand per 5 sq. m (such a study is carried out by JLL once a year). The main owner of real estate in Stoleshnikov is the owner of "JamilKo" (seller of luxury goods) Khaled Jamil. And at the rate in Moscow shopping centers, where rent in the first quarter of this year cost $ 1 thousand per 4 sq. m, according to JLL, and took first place at all, overtaking London ($ 1 thousand per 3,6 sq. m). The consultants themselves explain the difference in numbers in the calculation methodology: some take the maximum rates, others - the average.
Moscow will retain its position in the ranking of the most expensive cities in Europe throughout 2012, given that vacant space on the main shopping streets and shopping centers of the capital is minimal (5-7% and 3%, respectively), predicts Tatiana Klyuchinskaya, director of the retail real estate department at Colliers International. Svetlana Yarova, head of the street retail department at JLL, expects that the rent of the most liquid premises on the main shopping streets of Moscow by the end of the year may rise in price by 15-20%. Based on materials from the Kommersant newspaper.
Moskovskaya Street entered the world ranking of shopping districts According to Colliers International, in the first quarter of 2012, Tverskaya entered the seven most expensive shopping districts in Europe. Rate…
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We are waiting for you at the Euro Shoes exhibition on August 26-29
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EXTR4 - a new shoe brand from Italy at the EURO SHOES exhibition
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Euro Shoes was a huge success in Moscow
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How to determine the effectiveness of a shoe business
Today, most entrepreneurs calculate and analyze their business performance indicators. However, about 30% either do not do this or do not understand anything about it (but would like to understand this issue and start working with performance indicators). Maria Gerasimenko, an expert in the field of fashion business management and development and a regular author of SR, has prepared material especially for the readers of the magazine about what business performance indicators to rely on, how they help, how to calculate and control them so that the profitability of your business does not fall below 10%. After all, as you know, the rule of a bank deposit says: "If your business brings less profitability than a bank deposit, then it does not make sense."
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MUNZ Group: Five common mistakes when searching for line personnel
Mistakes in personnel selection are costly for companies. The time spent on searching, the investment of money in organizing recruitment and the lack of salespeople in the store increase the value of each correctly selected employee and increase the cost of an error. Munz Group HR Director Ekaterina Ananenkova talks about the most common mistakes.
Euro Shoes will be held in pavilions 2.5, 2.6 of the Expocentre Fairgrounds
Dear partners!We inform you that the Euro Shoes premiere collection exhibition will be held from August 26 to 29 at the Expocenter, pav. 2.5 and 2.6.
Time-tested and new collections
PETER KAISER SPRING/SUMMER 2025
Global footwear production down by 1,5 billion pairs in 2023
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A fashion buyer's checklist will expand your capabilities in creating an assortment for a shoe store
On the eve of the purchasing season, the buyer’s main task is to prepare for the formation of a new assortment. If we pass this stage efficiently, then we increase the efficiency of our work by at least 2 times, reduce the risk of outsider models appearing in the collection and increase overall liquidity and the share of hits. SR expert on purchasing and sales in the fashion business, Elena Vinogradova, shares recommendations based on her extensive practical experience as a fashion buyer, and has also compiled a checklist especially for readers of the magazine to assess your readiness to purchase a new collection.
The business program of the EURO SHOES exhibition will take place on August 28
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Difficulties in recruiting personnel and how to deal with them
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The German brand Tamaris presented the Hot summer line with light and weightless models that are ideal for the hot season.
PETER KAISER IS BACK! The oldest shoe brand in Europe will again be presented in Russia, Caprice Vostok CEO Viktor Kunz spoke about this in an exclusive interview with SR
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Working with an active audience on Telegram and VKontakte. Mistakes brands make when moving to new local social networks
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Louis Vuitton opens a new factory in Italy
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Effective methods that will help improve the effectiveness of sellers
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CAPRICE acquired PETER KAISER, one of Europe's most traditional footwear brands
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The international footwear exhibition Euro Shoes premiere collection was successfully held in Moscow
Russia's largest exhibition of footwear and accessories, Euro Shoes, was held in Moscow from February 19 to 22 and again became the main meeting place for fashion brands and buyers.
How the mule became a mule. A very feminine and relevant model of women's shoes today appeared in ancient Rome.
We continue the joint educational and educational project of Shoes Report magazine and the State Historical Museum (GIM), dedicated to the history of shoes and shoe craft. Women's mule shoes are fashionable footwear for rich city women for going out. The pointed-toed shoe was cut equally for the left and right feet, had a high heel and a durable sole covered in leather. Where did the fashion for mule shoes come to Russia?
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The assortment management tool “Category Management” is gaining momentum, and almost every fashion businessman has either implemented category management or outlined a plan for its implementation. Category management (CM) is exactly the tool that is useful offline and can guarantee an increase in sales in this direction. But is it possible to apply and implement CM to work with assortment on marketplaces? The question is answered by a regular author of SR - an expert on work and assortment management in fashion retail, analyst and consultant Emina Ponyatova.
The Euro Shoes@CAF exhibition will be held in Almaty
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Shoe educational program: what shoe soles are made of
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Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
The whole truth about Bayer. Who is he and how to become one?
Bayer is no longer a new, but still a popular and sought-after profession. It’s fashionable to be a buyer. Buyers are at the origins of the emergence and development of trends. If the designer offers his vision of fashion in the season, then the buyer selects the most interesting commercial ideas. It is on buyers that the policy of sales of stores and what, in the end, the buyer will wear depends on. This profession is surrounded by a magical fleur, often associated with a lack of understanding of what exactly is the work of a buyer.
Fur, and not only: types of lining
In the production of winter footwear, various materials are used that are designed to retain heat and meet the requirements of consumers: natural sheepleather, artificial fur, artificial fur from natural wool and others. All types of lining fur have their own advantages and disadvantages. Let's consider the properties of each of them.
The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
