The share of clothing and footwear stores in the eСommerce market is 38%
About 38% of all online orders of the largest 1000 stores in Russia for the period from July 2018 to June 2019 came from online clothing and footwear stores, according to a Data Insight study under the general title “Online clothing and footwear market ".
In total, in Russia there are about 4700 online stores of clothes and shoes with a sales level of at least 1 orders per day. The number of online orders for the reporting period, compared to the result for the previous 12 months, increased by 63%.
The leader in terms of online sales is the Wildberries online store, which accounted for 49%, followed by LaModa and BonPrix.
During the reporting period, 1000 million orders worth 101 billion rubles were issued in online clothing and footwear stores included in TOP215. The average bill was 2 120 rubles.
You can get acquainted with the results of an analytical study in more detail.
here.
About 38% of all online orders of the largest 1000 stores in Russia for the period from July 2018 to June 2019 fell on online clothing and footwear stores, according to the Data Insight study ...
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