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Two Balls opens a corner in the format of a pop-up store in Tsvetnoy
21.07.2017 1190

Two Balls opens a corner in the format of a pop-up store in Tsvetnoy

On July 20, the pop-up Corner of Two Balls sneakers will begin work in the capital's Tsvetnoy department store. The opening of the corner coincided with the launch of the new model, which is a replica of the model of sneakers, released in 1973 year. Corner will continue to work until September.


The temporary store will feature a traditional collection of Two Ball sneakers. In addition to this store, two months ago, the brand opened another single-brand store in Moscow on Kuznetskiy Most Street. The brand has an online store, as well as Two Ball sneakers sold in about twenty more multi-brand stores throughout Russia and even beyond its borders (in Hong Kong).


According to the founder and one of the owners of the brand, Evgeny Raikov, in general, brand sales continue to grow. “Even in this summer season, which was not very successful for many shoe companies due to rainy weather, Two Ball sneakers were in steady demand. We didn’t even arrange discounts, ”the entrepreneur commented.

On July 20, the pop-up Corner of Two Balls sneakers will begin work in the capital's Tsvetnoy department store. The opening of the corner coincided with the launch of the new model, which is a replica of the model of sneakers, released in ...
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