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Ecco launched a mobile application in Russia
08.10.2013 4753

Ecco launched a mobile application in Russia

Just like on the ECCO website, the mobile application contains up-to-date information on ongoing promotions and discounts. In addition, the mobile application from ECCO allows using the GPS-navigators built into tablets and smartphones to easily obtain information on the nearest stores, including the availability of goods, addresses and contact information. Regular ECCO customers will be able to control the balance of their own loyalty cards from their gadgets. The mobile application from ECCO has a sleek design, ease of navigation and search, and functionality. In the near future, ECCO will release a mobile application for owners of smartphones and tablets running on the Android platform. As Sergey Prokhorov, Project Manager, CIO ECCO in Russia, explained, “When developing a mobile application, it was important for us to implement the omnichannel strategy, while our buyers on the website and users of the mobile application will have identical information, having a common identification system. In addition, the buyer, having come to our store, can independently, using the camera of his smartphone or tablet, by the barcode of the product, which we have on each price tag, receive all the necessary information about the product, including its description, reviews from other buyers, the availability of the necessary size in this store or other stores in the chain. "
The Danish brand Ecco has released a mobile application for smartphones and tablets from Apple (iPhone and iPad platforms). It implements descriptions of collections, information about ...
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