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Econika opened a pop-up store in the capital's Tsvetnoy department store
06.07.2018 2295

Econika opened a pop-up store in the capital's Tsvetnoy department store

In the pop-up store in the capital's Tsvetnoy department store, sales of the capsule collection of shoes and accessories Ruban for Ekonika will start. The collection was developed by the design duo of the Ruban sisters for the Econika brand and is dedicated to the work of the Italian artist and sculptor Amedeo Modigliani.


The temporary store of the Econika brand with the Ruban for Ekonika collection will open from July 5 to 13. The collection will only begin to arrive at Econika stores and online stores from July 12.


Inspired by the Modigliani paintings, the Ruban design team created a collection in rich colors, typical of the paintings of the famous artist, and also used iconic elements of his portraits in the design that accurately convey the character of the heroines: lips and eyes. The design of the collection is dominated by restrained, muted shades: powdery, cream, gray, taupe, as well as brighter, denser natural colors as accents - turquoise, lingonberry. Materials - leather, silk, natural suede, fur.

Drawing on canvas became the main pattern of collaboration and was applied to silk and leather - on shoes, ankle boots, scarves and bags. In the Ruban for Ekonika collection, you can find both feminine elegant models and sporty casuals.

Prices for collaboration shoes (shoes, ankle boots, boots, over the knee boots, sneakers) - from 8990 to 15990 rubles. Bags (bags, clutches, backpacks) are offered at prices ranging from 8990 to 18990 rubles. Accessories (jewelry, stoles) - from 1990 to 3490 rubles, children's shoes - 4990 rubles.

The pop-up store in Tsvetnoy will start selling the capsule collection of shoes and accessories Ruban for Ekonika. The collection was developed by the design duo of the Ruban sisters for the Econika brand and is dedicated to ...
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