Econika and Barbie launch a joint capsule collection
The Econika chain of shoes and accessories and the Barbie brand have presented the Mom & Daughter joint capsule collection!
The collection is made in traditional Barbie colors - pink and white. They also added fuchsia and black.
Design elements - insects, clover petals - create the mood of a summer day and a carefree childhood.
Each model is original in its own way due to either decoration or construction. So, the sneakers for mom and daughter are decorated with bright rabbit fur, adult slip-ons are made of black glitter, and fashionable children's slip-ons made of pale pink and snow-white glitter can be attached depending on the mood with the original removable stickers: ladybug, lips, clover or The name of your favorite Barbie doll.
The models are complemented by small round black bags that can also be decorated with stickers. In addition, the collection includes round fuchsia bags and backpacks in two sizes for mom and daughter, which can be decorated with key chains-guns in bright pink and white colors.
A mandatory element of the collection “Moms and Daughters” of the Econika shoe brand are paired sets of shoes and accessories for mothers and daughters, respectively.
The collection will go on sale in Econika salons and in the brand's online store in August 2016.
The Econika chain of shoes and accessories and the Barbie brand have presented the Mom & Daughter joint capsule collection!
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
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