Today, the 16th International Exhibition of Shoes, Bags and Accessories Euro Shoes Premiere Collection has opened with great success, which will last until February 27.
The winter session of the largest industry exhibition is traditionally held in Pavilions 4 and 4.1 of Sokolniki Exhibition and Convention Center. As expected, the organizers of the event, more than 500 European, Russian and international brands of shoes, bags and accessories take part in the exhibition. Already on the first day the exhibition was visited by a record number of professional visitors, among them - distributors, representatives of large and medium-sized retail chains, buyers, shoe and accessories store owners, marketers, specialists in sales, promotion and advertising, e-commerce, design and shoe technology, journalists business and business publications. The number of visitors at the pre-crisis level, the office of the exhibition management said. Geography of visitors - Russia, CIS countries (Belarus, Kazakhstan), Ukraine, Lithuania, Latvia.
The main backbone of exhibitors at Euro Shoes has been preserved. All the companies that stood at the origins of the exhibition, which initiated its creation and holding - Rieker, Tamaris, Caprice, Hoelg, Jana, S'Oliver, Marc, Josef Seibel, Semler, Ermak - are widely represented at the same time as the previous difficult crisis years. new stands of the fall-winter 2016/17 season at its stands.
“Participants increased the average area of their stands by 10%,” says Anastasia Kornilyeva, director of the Euro Shoes Premiere Collection exhibition. - Gradually, the exhibition returns to its former size. There are many new exhibitors in the February exhibition - Gabor, Romex, Camel Active, Glamor, Maria Mare, US Polo, Leo Ventoni. Companies that previously participated in the exhibition returned, but were forced to miss the 2015 exhibitions, among them - Klondaike, Kanna, Megumi Ochi, Zampiere, Baggini due to economic and other reasons. A worthy place in the exposition is occupied by Russian brands - Spartak, Shuz Snab, Glamor, MakFine, Valey.
For the first time, a show program will be held within the framework of the exhibition: at the Clarks stand you can watch live the process of making handmade shoes, and at the Caprice stand there will be fashion shows of the new collection and an entertainment program with a drawing of prizes.