Farfetch bought New Guards Group, owner of the cult brand Off-White Off White
09.08.2019 4170

Farfetch bought New Guards Group, owner of the cult brand Off-White

The luxury marketplace Farfetch has acquired the New Guard Group, which operates the brands Off-White, Palm Angels, Marcelo Burlon County of Milan, Heron Preston and others.

The deal amounted to $ 675 million. Co-founder of New Guards Group David De Giglio will remain at the head of the company.

Off White, founded by the New Guards Group in 2015, is currently one of the ten most popular brands of the Farfetch platform.

Luxury marketplace Farfetch has acquired the New Guard Group, which operates brands Off-White, Palm Angels, Marcelo Burlon County of Milan, Heron Preston and ...
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