Rieker
French shoe manufacturer Boissy Chaussures enters the Russian market Shoe models from the collection of the French brand MAURICE Manufacture
27.02.2017 3752

French shoe manufacturer Boissy Chaussures enters the Russian market

One of the few remaining shoe factories in France, Boissy Chaussures, decided to offer collections of its brands for sale on the Russian market. For the first time, the company presented its products at the Euro Shoes Premiere Collection exhibition, which today launched in Moscow at Sokolniki Exhibition and Convention Center.

According to the director of development of the company, Anna Poitou, the French manufacturer decided a year ago to expand its export markets, including through the supply of its products to Russia. Also Boissy Chaussures shoes are currently sold in France, Belgium, Germany. Since November, the company has been looking for partners in Russia and has been negotiating cooperation with a number of Russian multi-brand retail chains.   

Boissy Chaussures produces comfortable elegant women's shoes in the price category (medium, medium plus, premium). A shoe factory producing about 1500 pairs of shoes per day is located in the French city of Losson. The company has 140 employees, it carries out a full production cycle of shoes, including the manual sewing of leather moccasins.

The Boissy Chaussures product line includes several brands in the mid-price category: comfortable shoes under the Boissy brand, specialized orthopedic shoes Podoflex®, shoes made of natural materials in the fashionable comfort category and the premium brand MAURICE Manufacture, the retail price for shoes of this brand is 250-300 euros per couple.

One of the few remaining shoe factories in France, Boissy Chaussures, decided to offer collections of its brands for sale on the Russian market. For the first time, the company introduced its ...
3.19
5
1
2
Rating

Latest News

Istanbul hosts the 67th Aymod International Footwear Fair

The world's second largest international exhibition of footwear and accessories Aymod takes place in Istanbul from September 28 to October 1, 2022. 67 companies are participating in the 428th session of Aymod. About 7000 have already registered at the exhibition…
30.09.2022 211

Wildberries will pay entrepreneurs a bonus for the growth of orders

The Russian online retailer Wildberries is running a price containment program under which entrepreneurs who list their products on the online platform and provide discounts on their products will receive financial…
29.09.2022 296

By the end of the year, more than 300 sq. m of warehouses

According to Nikoliers, construction of 146 sq. m. has been completed in St. Petersburg since the beginning of the year. m warehouses. Contrary to expectations, developers continue to implement projects, as well as launch the construction of previously announced complexes. By…
29.09.2022 286

Mexico ramps up shoe exports amid US-China trade war

According to the results of the year, the growth of footwear exports in Mexico may amount to more than 50% and reach by the end of 2002 the volume from 32 million to 35 million pairs. This forecast was given by the President of the Chamber of the footwear industry of Guanajuato (CICEG) Alfredo ...
29.09.2022 1000

Dior presented "high" strappy sandals at Paris Fashion Week

Floral print and an endless number of shin straps are the new style of Dior shoes, showcased in the brand's spring-summer 2023 collection at Paris Fashion Week. Strappy sandals come with fine mesh knee socks in black and…
28.09.2022 459
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning