Geox, an Italian shoe brand, has opened an on-line store in Guangzhou, at the Powerlong Plaza atrium. The pop-up store will be open for seven days from 4 to 10 on November 2017.
It presents all the collections of brands, including the hit Geox - breathable Nebula sneakers, in the advertising campaign of which in the 2016 year the brand invested 35 million euros.
The opening of the pop-up store was attended by the founder and president of GEOX Mario Moretti Polegato and the Geox brand ambassador in China, actress Jing Tian, who appeared in public in velvet shoes from the Geox limited collection autumn-winter 2017/18, created by the Italian designer Ernesto Esposito.
Rating |