The Adidas brand will continue to drive sales growth. According to the forecast, in 2015, sales of this brand will amount to 12,8 billion euros, which is 5% higher than previously expected 12,2 billion.
Sales forecast for Reebok brand downgraded to 2 billion euros from 3 billion euros.
In accordance with the group’s strategic plan for the period up to 2015, 50% of sales growth will be provided by three key markets for Adidas: North America, China and Russia / CIS.
According to the company's forecast, in 2012, Adidas profit and revenue will set new records. It is expected that revenue growth, excluding currency fluctuations, will approach 10% relative to 2011 of the year, earnings growth per share will amount to 15-17% (up to 770-785 million euros). It is reported by retailer.ru.