Global adidas
24.09.2012 2599

Global adidas

By 2015, the world's second largest sporting goods manufacturer, Adidas AG, confirmed that it plans to increase global sales to 17 billion euros.

The Adidas brand will continue to drive sales growth. According to the forecast, in 2015, sales of this brand will amount to 12,8 billion euros, which is 5% higher than previously expected 12,2 billion.

Sales forecast for Reebok brand downgraded to 2 billion euros from 3 billion euros.

In accordance with the group’s strategic plan for the period up to 2015, 50% of sales growth will be provided by three key markets for Adidas: North America, China and Russia / CIS.

According to the company's forecast, in 2012, Adidas profit and revenue will set new records. It is expected that revenue growth, excluding currency fluctuations, will approach 10% relative to 2011 of the year, earnings growth per share will amount to 15-17% (up to 770-785 million euros). It is reported by retailer.ru.

By 2015, the world's second largest sporting goods manufacturer, Adidas AG, confirmed that it plans to increase global sales to 17 billion euros. The Adidas brand will continue to drive its growth ...
5
1
Rating

Latest News

Adidas Superstar sneakers transformed into dress shoes

The popular Adidas Superstar sneaker model has undergone a radical rethink. In the history of this couple over the 55 years of existence, there have been various transformations, but this time in the collaboration of Adidas with the Chinese street fashion brand Clot, the result was the most...
17.06.2024 124

Clarks parent company reports full-year net loss

The parent company of British shoe retailer Clarks suffered a net loss of £2023 million (€32,1 million) in 38,1, despite overall revenue growth. The results reflect weak demand: cautious consumers face high...
17.06.2024 114

Children's goods retailer Korablik is reducing its market presence

The Korablik children's goods store chain dropped to 32 outlets last year; at the beginning of 2023, there were 83 stores operating in the chain, writes...
15.06.2024 299

Christian Louboutin teams up with Idris and Sabrina Elba

French shoe designer Christian Louboutin has teamed up with celebrity couple British actor Idris Elba and his wife Sabrina, an actress and model of Somali origin, to release a capsule collection inspired by African culture -...
14.06.2024 410

Golden Goose received admission to public listing in Milan

The admission of Italian luxury sneaker manufacturer Golden Goose to list on the Milan stock exchange Euronext Milan has been approved by Borsa Italiana and the Italian supervisory authority CONSOB. The first day of trading is expected on 21...
14.06.2024 364
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning