In the second half of 2015, the renovated TSUM Voronezh shopping center is being prepared for launch. The department store will feature brands in the “medium plus” and “premium” price segments of Italian, German and Russian manufacturers. The complex assumes a single open retail space. The total area of the object is 16,7 thousand square meters. m, leasable - 11 thousand sq. m.
The department store will become part of a multifunctional complex with the Marriott 5 * hotel, a business center and a branch of a large bank. TSUM offers a partnership scheme in which the management company takes care of all the business processes. The sales management team consists of marketers, merchandising specialists and merchandisers.
On December 3 this year, the department store will organize an event, during which it will present the partner platform TsUM Voronezh and the “auction” of franchises. Its goal is to build a strong pool of brands to represent the lifestyle of successful people. The auction will be attended by European and Russian brands of the "medium plus" segment and interested investors.