The group’s revenue in the first half of 2017 amounted to 9,78 billion rubles, which is 30,2% more than the result for the same period in 2016, when the group’s turnover amounted to 7,51 billion rubles, respectively.
Group sales for the 1 half year of 2017 year increased by 38,3%, amounting to 5,14 million pairs compared to 3,71 million pairs for the same period of 2016 year;
The network of retail stores of the holding for the reporting period increased by 43,1% and amounted to 332 stores. According to the results of the 1 half-year of the 2017 year, the total sales area of the group increased by 76,4% and amounted to 90,5 thousand square meters. m
Total customer traffic on the network in the 1st half of 2017 increased by 115% and amounted to 34,1 million people compared to 15,9 million people in the same period in 2016;
The number of discount cards issued for the 1 half of the 2017 year increased by 117% and amounted to 771 thousand units. compared to 356 thousand units in the 1 half-year of the 2016 year;
Payments to budgets of all levels and extra-budgetary funds from 1 of January 2017 of the year to 1 of July 2017 of the year amounted to 1,96 billion rubles.
“The first half of the 2017 year was very successful for the holding. We began to feel the first fruits of the synergy that we sought after buying brands Thomas Munz and Mascotte a year earlier. Most processes across three networks were able to synchronize in a fairly short time. The balance of strong production capacities and an extensive retail network with a presence in every city in Russia remains our strategic goal within the holding. In the second half of the year, we will begin to change the concept of existing ZENDEN stores, try to effectively combine our current developments and put them into a single system, ultimately becoming even better for the consumer, ”says Alexander Sarychev, managing partner of the ZENDEN group, commenting on the results.