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Zenden Group Launches New Dixer Sports Shoes Brand
10.07.2017 5166

Zenden Group Launches New Dixer Sports Shoes Brand

Zenden Group introduced its new brand of shoes for sports and outdoor activities - Dixer, acting as the general partner of the extreme sports festival “Hot Heads - 2017”.

Under the Dixer brand, two types of shoes are produced - tactical and outdoor shoes. The core of tactical shoes are stylish khaki, north or sugar camouflage boots that will be indispensable in conditions of high humidity, hunting or fishing.

The core of the sports collection is trekking shoes, which are ideal for hiking and all forms of outdoor activities. The main characteristics of such shoes are durability, the presence of elastic “aggressive” soles and a rigid structure to protect the feet from bruises and dislocations.

A part of the shoes presented at the festival has already gone on sale at Zenden stores, a full collection of the new brand will appear on the shelves of the network in September this year. The average price for a pair varies from 599 to 2300 rubles, depending on the material used in the manufacture.

Zenden group - Russian diversified production holding on a federal scale. The group manages three shoe retail chains - Zenden, Mascotte, Tomas Munz, as well as shoe production in Rostov and Yevpatoriya.

Zenden Group presented its new own brand of footwear for sports and outdoor activities - Dixer, acting as the general partner of the extreme sports festival "Hot Heads - ...
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