Intersport increases the number of stores in Russia by three times
03.12.2015 5121

Intersport increases the number of stores in Russia by three times

The Finnish retailer Kesko, which manages the Intersport chain, wants to open 34 stores in Russia under the Intersport Run & Fit (IR&F) and The Athlete`s Foot (TAF) brands in four years, and thus triple the number of its sports stores in Russia.

Two IR&F stores with an area of ​​approximately 250-270 sq. m have already been opened in Moscow and St. Petersburg, they represent almost 6 thousand items of goods in four directions - for running, fitness, swimming and alpine skiing, designed for professional athletes. The Intersport network includes more than 5300 stores, mostly franchised, in 39 countries of the world. Intersport has 17 own stores in Russia and ranks eighth among sports retailers in terms of turnover after Sportmaster, Adidas, Decathlon, Nike, Triesport, Sportlandia and Vysshaya League.

Finnish retailer Kesko, which manages the Intersport chain, wants to open 34 stores in Russia in four years under the Intersport Run & Fit (IR&F) and The Athlete`s Foot brands ...
5
1
Rating

Latest News

Steve Madden buys Kurt Geiger for €347 million

The American group Steve Madden has acquired the British footwear and accessories brand for £289 million (around €347 million). The sale was carried out by London-based private equity firm Cinven, which bought Kurt Geiger…
17.02.2025 70

Adidas Fined in Turkey for Pigleather Shoes

Adidas has been fined almost 15 euros in Turkey for failing to inform customers that its Samba sneakers contained pigleather on their toes, Fashion…
14.02.2025 430

Giuseppe Zanotti Presents Sandals Collection in Sensual Photoshoot

Italian luxury shoe brand Giuseppe Zanotti, after 30 years of brand development, returns to its roots with the release of elegant, timeless models of women's shoes. The brand's new spring-summer '25 collection includes sandals, open-toe shoes,…
14.02.2025 285

STREETBEAT Releases New Sneakers For Football Fans

The silhouette of the new STREETBEAT Jogo sneakers is inspired by retro boots and the football community. The brand's team rethinks the style of football fans of the 80s and 90s and presents the new product in a photo shoot with brutal guys from a modeling agency…
14.02.2025 315

Italian sneaker brand EXTR4 at EURO Shoes

The new Italian sneaker brand EXTR4, founded by a group of young designers and fashion enthusiasts, is conquering the hearts of Europeans. Buyers in Italy and Central Europe have met the brand's lightweight, comfortable models with great interest. The first collection…
13.02.2025 1488
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning