Results of the presentation of the autumn-winter collection of the DITOP trademark
The exhibition was held in the office of "Mila" - shoes wholesale "from January 23 to February 3. As a result, a portfolio of applications was collected for more than 3 000 pairs.
“This volume is not a limit for DITOP and rather indicates buyers caution. Many people find it more convenient to work on tactical requests, - says the manager of Mila - wholesale footwear "Alexander Borodin. - A distributor, in turn, is inclined to assess the low activity of buyers on the days of the presentation as a decrease in interest in the brand and form a strategic order strictly at the request of the exhibition participants. The result is the execution of the order in the stated volume, not calculated for tactics and, as a consequence, the occurrence of a seasonal shortage of products. "
The importance of participation in presentations is also underlined by the fact that low volumes of orders can affect the manufacture of the entire collection. A similar situation was observed in November 2011, when the total portfolio of orders for the spring-summer collection of TM DITOP in bulk did not reach the desired volumes, which led to the economic inexpediency of placing an order in China and the manufacturer focused on the manufacture of children's shoes for the “Winter 2012” season. According to the latest data, SAI has collected a sufficient portfolio of orders, taking into account the active participation of buyers from other regions, and the new DITOP TM collection will delight the Urals in the fall and winter of the 2012 year.
The exhibition was held in the office of Mila - Wholesale Shoes "from 23 January to 3 February. As a result, a portfolio of applications was collected for more than 3 ...
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Clothing and footwear manufacturing will be included in the list of creative industries.
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The international shoe design competition Shoes Style, held in Moscow this year, showcased many interesting footwear and accessory collections. Shoes Report recently published a story about the winners—third-year students from Kosygin Russian State University, Margarita Skvaznikova and Egor Lysov, who presented their "Retrospective" shoe collection at Shoes Style.
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Rieker and Remonte are regular exhibitors at Euro Shoes: meet your favorite brands at the exhibition from August 25 to 28 at the Central Trade Fair Center.
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New brands at Euro Shoes in August!
At the end of the month, from August 25th to 28th, the international footwear and accessories exhibition Euro Shoes Premiere Collection will take place in Moscow at the WTC Congress Center on Krasnopresnenskaya Embankment. We'd like to introduce you to the new exhibitors at Euro Shoes, who will be presenting their collections of footwear, accessories, shoe care products, and leather goods.
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How to learn to effectively manage store customer traffic?
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New Tamaris Spring-Summer 26 Collection: Comfort and Elegance in Every Model
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MARCO TOZZI presented his Fall-Winter 2025/26 collection in Moscow.
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Euro Shoes starts on August 27th!
The leading international exhibition of footwear and accessories in Moscow, Euro Shoes premiere collection, starts next week!
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How to set prices that will earn
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The whole truth about Bayer. Who is he and how to become one?
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Technology Selling Issues
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
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