Results of the presentation of TM "Spartak"
According to the results of the presentation on the spring-summer season 2013, which took place from October 30 to November 9 on November 2012 in the exhibition hall Mila - Wholesale Shoes, a portfolio of orders for more than 2,5 of thousands of Spartak shoes was collected. This result was twice as high as last year. The positive trend was the result of the expansion of the model range in the new spring-summer collection, the range of which grew from 400 to 1000 models of men's, women's and children's shoes.
“Last year, Spartak was first introduced to Mila's partners. Entrepreneurs were wary of ordering new products. Today the dating stage is almost complete. The owners of retail stores made sure of the quality and demand for the products of this brand by consumers and showed greater interest. "Spartak" is a promising brand that is interested in entering the Ural market and is ready to take all the necessary steps for this, for example, revise the system of discounts and markups and establish automatic data exchange with distributors, "commented the senior manager of Mila - wholesale shoes »Andrey Osnovin.
According to the results of the presentation on the spring-summer season 2013, which took place from October 30 to November 9 on November 2012 in the exhibition hall “Mila - shoes wholesale”, a portfolio of orders for more than 2,5 thousands of pairs was collected ...
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Salvatore Ferragamo's Shoes Inspire Pastry Chefs
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How Pareto's Law Works in a Shoe Retail Store
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The cyclicality of fashion and its impact on the financial results of the fashion business
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Euro Shoes – on a new premium platform!
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Difficulties in recruiting personnel and how to deal with them
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Shoe educational program: what shoe soles are made of
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How to set prices that will earn
Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
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Fur, and not only: types of lining
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The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
