JD.com collects Russian children to school
20.08.2015 5459

JD.com collects Russian children to school

The largest Chinese direct online sales company JD.com launched a special campaign “Back to School” in Russia, whose target audience is schoolchildren, students and those who planned to buy electronics in the last weeks of August. The action involves designer shoes and accessories, as well as seven branded products, including smartphone and tablet models, accessories for gadgets. 

The action is carried out in two stages, so users have the opportunity to directly influence the value of the selected product. At the first stage, which will last until August 23, users will be able to vote for any product they like - the number of likes for each offer will affect the final discount size on the sales start day, August 24. 

The promotion will last until August 31, all offers will be implemented at prices set according to the voting results. Earlier, JD.com has already held special promotions for Russian consumers. So, throughout July there was an action dedicated to a special offer in the fashion segment from JD Marketplace. Weekly on the site, the range of products sold at a special price was updated; at the same time, a user competition for the best fashion image was held on the social networks of JD.com in Russia.

The largest Chinese direct online sales company JD.com has launched a special campaign “Back to School” in Russia, whose target audience is schoolchildren, students and those who have planned a purchase ...

Latest News

Salvatore Ferragamo once again demonstrates the F-shaped heel

Salvatore Ferragamo's 2021 F-heel follows the curved heel of the original once created by the brand's founding father. The unique shape of the heel creates the impression that the wearer's foot is flying through the air.
05.03.2021 31

Turkish shoe exhibition Eksposhoes Antalya will be held from 18 to 20 May

Despite the pandemic and the associated restrictions on international travel, Turkey's borders remain open to guests from Russia, and the Eksposhoes Antalya shoe exhibition is once again ready to host Russian buyers.
05.03.2021 32

Lacoste has released a new model of unisex sneakers in retro style

French sportswear brand Lacoste's Match Break sneaker is a combination of an archival silhouette and state-of-the-art technology. The design of the retro sneaker combines clean lines with a calm color scheme.
03.03.2021 97

Rendez-Vous introduces its new spring / summer 2021 footwear collection

In the current collection of the Rendez-Vous chain of footwear and accessories stores, shoes from such brands as Kenzo, Vagabond, MM6, Giovanni Fabiani, Marc Jacobs, Converse, Dr. Martens, See by Chloe, Nike, Nando Muzi, Guess, Loriblu, ...
03.03.2021 103

Rieker sells 24 pairs a year. Shoes Report's Youtube channel published an interview with Riker Vostok CEO Shahin Asadov

Despite the pandemic, German footwear brand Rieker is celebrating a good year and expects sales to rise in the coming season.
03.03.2021 530
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning