Keds rebrands and expands range Keds
24.04.2023 3461

Keds rebrands and expands range

American sneaker brand Keds, a year after its purchase of Designer Brands from Wolverine Worldwide for $83,6 million, has announced an image update and expansion of the range, writes Worldfootwear.com.

Keds updated the logo with a new shade of blue and expanded its sneaker line with three new silhouettes: The Court, The Platform and The Mini. Prices for new models range from $50 to $80. The brand is going to continue releasing collaborations, considering them a good way to attract new consumers and an opportunity to revive the brand. Keds aims to be a leader in fashion sneakers and last year was the official shoe sponsor of New York Fashion Week.

 

American sneaker brand Keds, a year after its purchase of Designer Brands from Wolverine Worldwide for $83,6 million, has announced an image update and expansion of the range.
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