On May 16, the UPGRADE Fashion conference will be held at the World Trade Center (WTC) in Moscow as part of the UPGRADE Retail 2025 forum – a platform for owners and top managers of leading Fashion retailers, experts in production and design, marketing, logistics, and IT.
Leading players of the Fashion market — Ozon, Wildberries, Lamoda, Zarina, Inventive Retail Group, Gloria Jeans, Sportmaster, Familia, Henderson, Ekonika and others — will discuss current issues of the industry. Young and fast-growing brands will share their experience of launching and scaling a business in the rapidly changing Fashion world.
Anton Smirnov, Commercial Director of Zarina:
"How will fashion retail develop in the next few years in the context of an acute shortage of job seekers and rising transportation costs? What will happen to offline and online? What is the role of technological innovations in optimizing operational processes? Let's discuss the main trends and together build a forecast for the next 5 years."
Alexander Peremyatov, founder of the Russian designer department stores YARMARKA and SLAVA, president of Magic Group:
"There are several pressing issues now. The most interesting of them revolve around the return - or possible return - of Western brands to the Russian market and various scenarios for the development of events in the near future. We will discuss this at the conference."
In the 2025 business program, we will focus on solutions to increase sales and discuss the most relevant topics:
● How consumer preferences are changing
● Which business models and retail formats are growing faster than the market
● What strategies to choose for sales on marketplaces, given the growth in costs for fulfillment, delivery, marketing for your own online stores
● Import of goods: logistics, customs, payments abroad
● Increase in labor costs, search and development of employees
● Marketing strategies, channels, tools for 2025. Automation and personalization in marketing
● Automation of business processes. Application of AI to solve business problems, neural networks in planning, logistics, marketing
We are waiting for you on May 15-16 at the Central Trade Center for UPGRADE Retail 2025!
Registration via link here.
For questions regarding information support and media accreditation:
Ekaterina Fugol, +79167091182, ekaterina.fugol@gmail.com
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