Maison Margiela opens two pop-up stores in Japan to present their SMS sneakers Maison Margiella SMS sneakers, men's fall-winter collection'18, 770 Euro
03.10.2018 2308

Maison Margiela opens two pop-up stores in Japan to present their SMS sneakers

Luxury brand Maison Margiela opens two new pop-up stores in Japan to present its men's collection of shoes and accessories for the 2018 fall-winter season, designed by John Galliano.


Pop-up Maison Margiella store in Japan Pop-up Maison Margiella store in Japan

Temporary stores will operate in Tokyo and Osaka, and will focus on introducing SMS sneakers and Glam Slam bags. The yellow and white color scheme in the design of pop-up stores is designed to broadcast a positive message and “new glamor”, a style that today can be called the brand code, and which is reflected in the new collection.

Pop-up Maison Margiella store in Japan Pop-up Maison Margiella store in Japan
Luxury brand Maison Margiela opens two new pop-up stores in Japan to present its men's collection of shoes and accessories for the 2018 fall-winter season designed by John ...
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