Farfetch, a British online retailer for women's designer clothing, footwear and accessories, has announced the launch of its online platform Farfetch Black & White and the online boutique Manolo Blahnik. Shoppers will be able to easily access Manolo Blahnik's collections and order shoes from its flagship stores anywhere in the world. The online store will be the first global brand site in the world.
Recall that Farfetch operates in 32 countries, combining more than 400 boutiques around the world. More than 150 of thousands of brands are represented on the platform, including the luxury segment. The company opened its representative office in Russia in mid-December 2015. The service offers men and women clothes and shoes, as well as underwear and accessories from famous fashion houses in Paris, Milan, New York, London and Helsinki. In March 2016, the retailer launched a children's line.