Manolo Blahnik
Manolo Blanik won the right to sell shoes under his own brand in China
After 22 years of legal battle, British luxury footwear brand Manolo Blahnik won a trademark dispute and was able to sell shoes and accessories under its own brand in China, according to the Financial Times.
In China, for many years there has been a law under which the right to own a trademark is assigned to those who first applied for its registration. In this connection, many foreign brands are faced with the inability to sell shoes under their own brand due to local manufacturers producing plagiarism.
The owners of the Manolo Blahnik brand found themselves in the same situation, who for 22 years tried to sue the right to use their own trademark in the Chinese market from a Chinese citizen Fang Youzhou, who applied for registration of the Manolo Blahnik brand back in 1999, and registered it in 2000 .
It is noted that in 2019, changes were made to the legislation of the PRC in the field of trademark registration, the Supreme People's Court of the PRC canceled the registration of the Manolo Blahnik Fang Yuzhou trademark. After winning the court case, the British brand will be able to sell shoes and accessories under its own brand in China directly for the first time.
After 22 years of legal battle, British luxury footwear brand Manolo Blahnik won a trademark dispute and was able to sell shoes and accessories under its own brand in…
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In recent years, offline retail in clothing, footwear, and accessories has been operating under conditions of a steady decline in incoming traffic. By the end of 2025, offline store traffic in Russia had declined by 8-15%, with the offline segment's purchase rate declining more sharply than the overall market, according to Retail.ru. According to statistics from individual shopping centers, the decline by the end of last year was between 15 and 25%. How can salespeople effectively engage with customers in such challenging conditions? We'll explore service strategies in low traffic conditions with SR expert Elena Vinogradova, who specializes in purchasing and sales in the fashion business. The expert shares proven methods with practical examples of speech modules. Elena is confident that, in a context of declining traffic, high-quality service is becoming the main competitive advantage for the shoe industry.
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Technology Selling Issues
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Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
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