In September, at the largest exhibition of shoes and accessories MICAM, there were many not only commercial projects, but also cultural initiatives.
For the first time this year, better fashion bloggers gathered at the exhibition to select the winner of the competition: ANCI CREATIVE AWARD: BLOGGERS LOVE ITALIAN SHOES (“Bloggers love Italian shoes”).
A special place was given to youth. The organizers put a lot of effort and attention into the seminar “Italian shoes: 150 years of history and passion”, it was intended for schoolchildren and students. At the exhibition, the XII ANCI-MIUR contest was announced, which ANCI holds together with the Ministry of Education, universities and schools. This year's motto was “Made in Italy: A Journey Through Traditions”. For the winners, two prizes of 1500 euros were established (for primary school students), 4 prizes of 3000 euros (for lyceum students and students of economic and technological specialties), 1 prize of 3500 euros for graduate students. Works are accepted until June 25, 2012. On September 17, 2012, winners will receive their awards at the next MICAM show.
Another competition that took place during the exhibition was WANNABE DESIGNER. Its winners were Patricia Dermawan from Moda Pelle Academy in the nomination “Comfortable women's shoes”, Linda Gambero from the University of Naples in the nomination “Designer women's shoes”, Julia Zanaboni from the Milan Polytechnic Institute in the nomination Comfortable Men's Shoes and Malcolm Campbell of Moda Pelle Academy in the Design Men's Shoes category. Rosa Annamaria Funaro of the University of Naples won an audience award during an online poll.
Patricia Dermavan showed two works. An open-nose boat with green satin stiletto heels and an original purple ankle decoration that looks like fantastic flowers. And one more pair of boats, but already beige, the whole charm of which is in the original heel and slots on the side.
Malcolm Campbell turned men's summer sandals into an art object, using surreal prints and adding a fashionable jute braid to the bottom. Sneakers of a very strict, concise form became his second work, the combination of sea blue and gray provided the necessary masculinity.
Julia Zanaboni proposed a comfortable model of a men's boot on a velcro fastener, with an original sole.
Linda Gambero in her collection (she had 5 sketches) used the human body and the surrounding nature for inspiration, so her shoes look like a prostrate prostrate woman, liquid sculpture, Mediterranean air, sand dunes. The shapes and lines are smooth, the colors are natural - from deep blue and purple to pale green and black.