MICAM supported novice designers
In September, at the largest exhibition of footwear and accessories MICAM, there were many not only commercial projects, but also cultural initiatives.
For the first time this year, the best fashion bloggers gathered at the exhibition to choose the winner in the competition: ANCI CREATIVE AWARD: BLOGGERS LOVE ITALIAN SHOES ("Bloggers love Italian shoes").
A special place was given to youth. The organizers put a lot of effort and attention into the seminar "Italian shoes: 150 years of history and passion", it was intended for schoolchildren and students. The XII ANCI-MIUR competition was announced at the exhibition, which ANCI is holding together with the Ministry of Education, universities and schools. The motto of this year's competition was “Made in Italy: a journey through tradition”. For the winners, two prizes of 1500 euros were established (for primary school students), 4 prizes of 3000 euros each (for lyceum students and students of economic and technological specialties), 1 prize of 3500 euros for graduate students. Works are accepted until June 25, 2012. On September 17, 2012 at the next MICAM exhibition the winners will receive their awards.
Another competition that took place during the exhibition was WANNABE DESIGNER. The winners were Patricia Dermawan from Moda Pelle Academy in the category "Comfortable shoes for women", Linda Gambero from the University of Naples in the category "Designer shoes for women", Julia Zanaboni from the Polytechnic Institute of Milan in the category Men's Comfort Shoes and Malcolm Campbell of Moda Pelle Academy in the Men's Designer Shoes category. Rosa Annamaria Funaro of the University of Naples won the People's Choice Award in an online poll.
Patricia Dermavan showed two works. An open-nose boat with green satin stiletto heels and an original purple ankle decoration that looks like fantastic flowers. And one more pair of boats, but already beige, the whole charm of which is in the original heel and slots on the side.
Malcolm Campbell turned men's summer sandals into an art object, using surreal prints and adding a fashionable jute braid to the bottom. Sneakers of a very strict, concise form became his second work, the combination of sea blue and gray provided the necessary masculinity.
Julia Zanaboni proposed a comfortable model of a men's boot on a velcro fastener, with an original sole.
Linda Gambero in her collection (she had 5 sketches) used the human body and the surrounding nature for inspiration, so her shoes look like a prostrate prostrate woman, liquid sculpture, Mediterranean air, sand dunes. The shapes and lines are smooth, the colors are natural - from deep blue and purple to pale green and black.
In September, at the largest exhibition of footwear and accessories MICAM, there were many not only commercial projects, but also cultural initiatives. For the first time this year, the best fashion bloggers gathered at the exhibition ...
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How to determine the effectiveness of a shoe business
Today, most entrepreneurs calculate and analyze their business performance indicators. However, about 30% either do not do this or do not understand anything about it (but would like to understand this issue and start working with performance indicators). Maria Gerasimenko, an expert in the field of fashion business management and development and a regular author of SR, has prepared material especially for the readers of the magazine about what business performance indicators to rely on, how they help, how to calculate and control them so that the profitability of your business does not fall below 10%. After all, as you know, the rule of a bank deposit says: "If your business brings less profitability than a bank deposit, then it does not make sense."
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We are waiting for you at the Euro Shoes exhibition on August 26-29
The international exhibition of footwear and accessories Euro Shoes premiere collection starts in Moscow next Monday. Euro Shoes will be held in the capital's Expo Center from August 26 to 29 in alliance with the leading international clothing exhibition CPM Moscow. In one place and on the same dates, both exhibitions will bring together a large number of visitors, buyers and fashion industry professionals from Russia and the CIS countries.
Euro Shoes will be held in pavilions 2.5, 2.6 of the Expocentre Fairgrounds
Dear partners!We inform you that the Euro Shoes premiere collection exhibition will be held from August 26 to 29 at the Expocenter, pav. 2.5 and 2.6.
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Time-tested and new collections
PETER KAISER SPRING/SUMMER 2025
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