The company “Mila” - shoes wholesale ”within two months adapted its online store to the requests of buyers in the European part of Russia, who, along with the Urals, can order actual balances at factory prices.
So far, only the products of TM "Kotofey" are available to them, since the factory "Yegoryevsk Obuv" has already agreed to sell TM "Kotofey" children's shoes in bulk directly from its warehouse. In the future, the Mila company plans to expand this range.
Wholesale children's shoes will be sent to the owners of retail stores in the European part of the country directly from the factory, bypassing the warehouses of the Ural distributor. For those who want to place an order from Mila's Ural warehouses, the opportunity to change the region from Europe to Asia is provided in the upper right corner of the main page of the site.
This development of the Mila online store is due to the fact that the number of visitors from the European part of the country today is about 30% of the total number of site users. At the same time, the number of ordered shoes was quite small due to the remoteness of the company's warehouses.
“This project is beneficial to everyone. Entrepreneurs buy goods from a supplier located in the immediate vicinity and reduce their logistics costs, while the manufacturer and distributor increase the volume of children's footwear wholesale by reaching a larger target audience, "commented the manager of Mila - wholesale footwear" Alexander Borodin.