This year, XAMUM 20 people visited Micam. However, the number of exhibitors in connection with the industry crisis has noticeably decreased: only 800 17 brands took part this year compared to September last year, when 800 20 was registered.
To popularize the exhibition and fight against counterfeiting in the center of Milan, on the main square near the Duomo Cathedral, the Micam-point was organized. And together with Vogue magazine, a gala dinner was held with the award of the Micam prize, which first went to Chinese buyer William Wong.
President of the Association of Manufacturers Assocalzaturifici Cleto Sagripanti said that plans for the near future to globalize the event and make it global.