Named the most convenient Russian online stores
According to the e-Commerce Website Rank 2014 study, the most convenient, from the point of view of making a purchase, Russian online stores are Lamoda.ru (83 points out of 100 possible), Names.ru (79 points), Asos.com/ru and Topbrands .ru (by 77 points).
The fifth place was taken by the online store Shop.mango.com (75 points), the sixth - Kupivip.ru (74), the seventh - Proskater.ru (72), the eighth-ninth - Bershka.com and Zara.com/ru (71) , on the 10th - 12th - Shop.mascotte.ru, Otto.ru, Wildberries.ru (70 points each).
The study, conducted by Markswebb, is based on an online survey of more than 3 000 people, a series of usability tests and personal interviews in which 50 respondents participated, as well as a desk study of the 30 interfaces of online clothing stores selected by audience size.
Analysts considered several stages of the buyer’s interaction with the website of the online store: searching or selecting a product, making a purchase decision, placing an order.
According to the e-Commerce Website Rank 2014 study, the most convenient Russian online stores from the point of view of making a purchase are Lamoda.ru (83 points out of 100 possible), ...
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Nike launches online virtual sneaker store
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Largest duty-free shopping complex opens on Hainan Island
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Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
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Fur, and not only: types of lining
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The whole truth about Bayer. Who is he and how to become one?
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
The best models of Czech shoes of the past
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How to fire a worker without tears, scandal and trial
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Ecommerce Laws Every Seller Should Know
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